PPC Advertising
Intelligent, impactful and strategic
to reach the right audience at the right time
GETTING THE MOST FROM YOUR AD SPEND
With options such as search, display, YouTube, sponsored content, and social media – and the targeting options available – you have a large amount of choices on your hands.
The challenge comes in when you aren’t sure which to use, or which is better suited to you. Without sufficient tools, time and expertise on hand, you could be limiting your marketing and over using your budget in areas that won’t bring you a good ROI.
We’re experts at creating high-performance ads and hyper-targeted campaigns, using all the tools to optimise how your marketing budget is spent. Our team of paid media specialists, data experts and creatives work together to connect you with your audience, generating leads, sales and revenue.
HOW TO SPOT A RELIABLE AD PARTNER
Effective campaign management doesn’t happen by accident, it involves research and experience to maximise all efforts.
Data obsession. Data should be the driving force behind your campaign. If monitored weekly, any negative influences can be adjust quickly before losing any budget spend.
Does your organisation need a revamp?
RESEARCH + PLANNING
Where, when and for how much
Untapped opportunities are what research as they will generally cost less and provide better click through rates. We research your competition and your audience to create an effective plan that converts.
CREATING YOUR CAMPAIGN
Success is our goal
We take the insights learnt through our research and launch strategic campaigns that tick all the appropriate boxes and convert.
SEARCH ENGINE ADS AND MARKETING
Getting you noticed
Google alone gets over 3.5 billion searches a day. Users rarely go past page one of Google to find the product or service they require. By leveraging keywords, we place your ad in the viewers’ cross hairs and get them clicking.
MEASUREMENT + REPORTING
Test and measure to do better
We continuously monitor KPIs to set benchmarks and measure performance against a campaign’s goals. Where ads are under performing, we identify areas for improvement and make the necessary adjustments. We regularly report successes and suggest ways to boost campaign performance on a weekly or monthly basis, enabling us to shift spend to higher-performing channels that maximise our advertising reach.