We Are Architects of the Web
With a relentless focus on users’ needs, we design sites
that grow brands and drive audiences to action
WHY ENHANCE YOUR WEBSITE
A website is a sales person, a business tool, and a place to drive critical conversions. A great website can be a well oiled machine, turning over sales and generating leads. A poor site can ruin your credibility and negatively affect your brand.
You have seconds – maybe milliseconds – to convince visitors that your site is worth their time. With advances in technology and the digital age becoming more demanding, you need to ensure that you stay ahead of your competitors.
We create websites that exceed audience expectation. Superior results require performance, visual appeal and flawless navigation.
WHAT’S NEEDED FOR A BETTER-CONVERTING WEBSITE
Design is critical to achieve your goal. No two websites are the same, just as no two goals are the same. To achieve these you need to keep a few points in mind.
Design for your users. Keep your visitors in mind, they will be using your site to navigate and convert. A market research test to discover your users’ needs will benefit you in the long run.
Design with a purpose. We keep mentioning goals and purpose, but we believe these points are really important with all your marketing efforts. Give your visitors something that will bring them back, or lead them directly to a sale.
Does your organisation need a revamp
HOW WE HELP WEBSITES STAND OUT
Through user experience, that’s how!
STRATEGY + PLANNING
Conceptualise a site that means business
A website strategy aligns the business goals with technical aspects through planning. By the end of our planning session we will have a blue print for your site that gives direction and functionality. The first key deliverable is a sitemap, which shows the structure and hierarchy of the site’s pages.
Breathing life into your website
Here is where the hard work pays off with planning and strategising. We are comfortable working with both strict brand guidelines and giving guidelines a new lease on life, but keeping specific elements consistent to the rest of your marketing. We design responsive websites and optimise them to work flawlessly for both desktop and mobile environments.
Content is king
With only 2.8 seconds to capture your viewers’ attention you need killer content to grab and convert. Speaking to the four personalty types in one short paragraph will work to your benefit. Our copywriters know how to write concisely and impactfully to capture ever-shrinking attention spans. They know how to make a story unfold and make pages flow.
FINALISE, QUALITY ASSESSMENT AND LAUNCH
Ready to go live
When our design team is ready to showoff their work, we get our Quality Master in to check everything is in working order on all mobile and desktop devices. We send the site to you for review, make any last changes you suggest and then go live, ready to promote your brand and start generating leads.